The logo itself was also modernized, making it more expressive by taking the AGV Initials and the red The close involvement of AGV's riders in the design, testing and development of their helmets hasĬulminated in the intensive involvement of multi-world-champion Valentino Rossi, recognized in hisīeing made Honorary President of the company in 2008.Ī further important innovation on the racetrack made possible by Amisano's vision and generosity wasĬlaudio Costa's life-saving ""Mobile Clinic"", which began providing trackside medical assistance to Giants Giacomo Agostini and Valentino Rossi, who have both used AGV helmets throughout their careers. Kenny Roberts, Barry Sheene, Randy Mamola, Johnny Cecotto, Steve Baker and Angel Nieto to the all-time The names are likeĪ roll-call of the world's top champions and best-loved riders, from Marco Lucchinelli, Franco Uncini, Springboarding from these achievements, AGV's international visibility really shifted up a gear inġ972, when Amisano began a program of rider sponsorship that continues to this day.
![motogp 19 helmet sponsor design motogp 19 helmet sponsor design](https://i.pinimg.com/236x/03/38/1f/03381f281b9fe46d14d632c5f5ef1964--racing-helmets-motorcycle-helmets.jpg)
Household name, its logo frequently seen in newspaper and magazine photos worldwide, as it would beĪmisano built on this with some of the first ever product placements in the movies, including “A placeįor lovers” by De Sica, starring Faye Dunaway and Marcello Mastroianni. Moved on from his beloved AGV Jet to the company's championship-winning full-face models in theĪGV was also the first company to really make its mark on the racetrack when it pioneered tracksideĪdvertising in 1958, displaying a banner on a prominent bend. Following fast on his wheels was Renzo Pasolini, who only It revolutionized life on the racetrack by actively involving top champions in the testing andĭevelopment of its world-leading designs, starting with MV Augusta's star racer Carlo Bandirola, anĮarly adopter of the first fiberglass design. It revolutionized life on the racetrack by actively involving top champions
![motogp 19 helmet sponsor design motogp 19 helmet sponsor design](https://i.pinimg.com/originals/02/28/cc/0228ccbad385b8571afa19c70fbbecf7.jpg)
AGV has also been a force for change in many areas outside helmet design.